Posts Tagged ‘corporate gifts’

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Christmas cards for clients

November 15, 2007

On one of my technical writing lists today, there was discussion about Christmas gifts for clients and links to websites that deal with such things. Someone mentioned donating to charity, which is what I did for the first time last year. Here’s my contribution to the discussion:

Along the same lines, last Christmas I decided not to send out cards to my clients as I figured they’d be on display (maybe) for 2 weeks, no-one would do more than glance at them (at best) and then they would go in the trash or recycle bin. The amount I would’ve spent on Christmas cards and postage (not including the time to write them!) I gave as a donation to Perth Zoo. I emailed my clients wishing them all the best for the season and told them of the donation in lieu of cards. Some responded saying what a good idea it was. No-one complained about not getting a card!!

I’ve always thought corporate Christmas cards were a strange custom – and now I don’t do it. I’ll find a suitable organization to donate to again this year – preferably one where I can donate direct (like the zoo) as versus one that goes through fund raising agencies etc. to get donations.

That spurred me on to actually do something—so this year I’ve decided to donate to the Royal Flying Doctor Service, a VITAL service for rural and remote Australians.