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2018 blog statistics

January 9, 2019

In June 2018, this blog hit 12 million views since I started blogging in 2008, and by late December it had had almost 13 million views. Some 1.84 million views occurred just in 2018 (about 500 more than in 2017). These figures don’t include any visits I made to my own blog (yes, I use my own blog for stuff I can’t remember!).

I didn’t write many blog posts in 2018 (just 50), so many of these visits were to posts I’ve written in previous years. I’ve written 1799 blog posts since 2008, with an average word count per post of 400.

Despite those large numbers of views, about 700 people have subscribed to my blog (you can subscribe by clicking the ‘Sign me up!’ button on the right sidebar and entering your email address to receive an email alert each time I post a new article), and I have 880 Twitter followers for @cybertext. From these figures, I have to assume most readers are ‘hit and run’ readers — those who have a problem with Word or whatever, find one of my posts via Google etc., read the post, get what they came for (or not), and leave without checking out anything else.

Here are some graphs and tables for the 2018 statistics for this blog, as well as some comparative ones for ‘all time’ (‘all time’ is actually 2008 to 2017 — I started this blog very late in 2007, but didn’t really start posting until January 2008, so the 2007 statistics are too low to be significant).

Total views by month/year

Average daily views

The average views per day increased marginally in 2018 (5164 per day) compared to 2017 (5053 per day), but were still a little behind the peak recorded in 2015 (5533 per day). The graphs above and below are for the full seven days per week, though most views occur during the five business days of the working week, probably reflecting the need to find answers to Word questions and the like when people are stuck with a problem at work. Weekends and major public holidays (particularly in the US) see a noticeable drop in views, as does the December/January holiday period and the northern hemisphere summer (July).

 

Top 20 posts

Some posts are just more popular than others! Those highlighted in blue appear in both lists — the top 20 posts of all time (2008–2018) on the left, and 2018-only on the right. Those without highlighting only appear in one of the top 20 lists. The numbers to the right of each title are the number of total views for that post in the time period.

Long tail

As expected, there’s a significant ‘long tail’ for this blog’s views. The top 20 posts (all have 20,000 views or more) in 2018 garnered the most views, with the top 6 clearly ahead of the others. Everything else was a poor cousin to these top posts.


When I extracted out the views just for the top posts for 2008–2018 (i.e. >20,000 views each), the long tail was very evident. The top 10 posts for all time garnered the most views, with posts 10 to 122 tailing off and flattening out. Remember, I’ve written some 1800 posts, and this graph only represents the 122 posts that have had more than 20,000 views since 2008 — most posts have far fewer than that and aren’t represented in this graph.

So, there you have it. Eleven years of blogging, 1799 blog posts published, and almost 13 million views (with 1.84 million of those in the past 12 months).

I guess I must be doing something right, even though the monetary return is close to zero. I pay an annual fee to WordPress to NOT show advertisements on this blog (I wouldn’t get any return from these even if I allowed them), and I refuse to try to ‘monetize’ my blog posts by hosting them elsewhere and running ads — I don’t like ads cluttering up and getting in the way of good content and potentially trapping readers into clicking on them, and I suspect my readers don’t like them either. Instead of ads, I have an option for readers to donate to this blog’s expenses if anything I’ve written has got them out of a bind, saved them time (and therefore money), or helped them be more efficient. In 2018 I received perhaps the equivalent of one week’s worth of groceries in donations… I use that money to pay my annual bill to WordPress to keep this blog free of ads and to have the convenience of adjusting the style (CSS) of this blog.

As for 2018, I’ll be writing posts sporadically in 2019 — I still have a day job that I’m committed to, and paid work always comes before unpaid work.

See also:

[Links last checked January 2019]

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