More labeling woes

May 9, 2012

Sometimes you just wonder how people decide on the names for their company/product…. Their website gives you no clue as to the origin of the name either. And searching Google brought up a lot of hits totally unrelated to chilli sauce…

Update from one of my readers:

They have now a new product called “Jerk Sauce”. I’ve got a bottle of this and on the back label it says “tested on humans. Bon appetite!” One questionable labeling after another and it does not seem to stop! Apparently they have another sauce product called something “rub”.

My assistant Linda was there with her family and they approached the lady at the stand and asked about the name. The owner knows that the name is rather inappropriate (as their friends keep on pointing out to her), but apparently this is a family recipe and that’s what they always called it, so they decided not to change the name.

At least the stand gets the crowd talking and it appears to work as a marketing gimmick. Linda bought $50 worth of sauces from them and the entire time she could not stop giggling.



  1. Rhonda, not sure if you’ve seen this:
    I remember the “Golden Gaytime”. Never felt the name was abnormal in the 1970s, but the use of the word “gay” has dramatically shifted over the last 40 years.

  2. OMG!!!! How funny is this! We’re weird in the states, but this has to take the cake!!

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